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What's your best sales 30-60-90 day plan to make a big impact at a new company?

Tim Britt
Freshworks Senior Director of Channels EuropeApril 12

30-60-90 day sales plan tailored to make a big impact at a new company:

First 30 Days (Learning and Understanding):

  1. Understand the Product: Deep dive into understanding the products, features, and value proposition.

  2. Learn the Market: Research the industry landscape, competitors, and emerging trends.

  3. Meet the Team: Connect with key stakeholders, including sales managers, colleagues, and support staff.

  4. Set Goals: Establish clear, achievable sales goals aligned with company objectives.

  5. Shadow Sales Calls: Observe experienced colleagues in action to grasp effective sales techniques.

  6. Begin Prospecting: Start building a pipeline of potential leads through research and outreach.

Next 30 Days (Building Momentum):

  1. Refine Pitch: Use insights gained from shadowing and product understanding to refine sales pitch and messaging.

  2. Customer Outreach: Begin reaching out to prospects identified in the first 30 days, focusing on building relationships and understanding their pain points.

  3. Utilise Resources: Leverage customer stories, value propositions, and sales playbooks to tailor pitches and overcome objections.

  4. Attend Training: Participate in any additional training sessions or workshops to enhance sales skills and product knowledge.

  5. Track Progress: Regularly review sales metrics and adjust strategies as needed to stay on track towards meeting goals.

  6. Build Relationships: Strengthen connections with internal teams such as marketing and customer support to ensure alignment and support in sales efforts.

Final 30 Days (Driving Results):

  1. Close Deals: Focus on converting leads into paying customers by effectively demonstrating the value of solutions.

  2. Expand Accounts: Identify opportunities for upselling or cross-selling additional products or services to existing customers.

  3. Seek Feedback: Solicit feedback from customers and colleagues to identify areas for improvement and refinement.

  4. Optimise Processes: Streamline sales processes and workflows to increase efficiency and productivity.

  5. Prepare for Next Phase: Begin planning for the next quarter by setting new goals and strategies based on insights gained from the first 90 days.

  6. Celebrate Success: Recognise and celebrate achievements and milestones reached during the initial 90-day period to boost morale and motivation.

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