Does anyone have a good template used to document personas? I am specifically looking for software architect and software CTO personas.
Christopher C. Hines
Axis Security VP of Strategy & Global Marketing (Acquired by HPE) • April 1
This one is always an interesting piece. Our team developed persona profiles in house, but used some cool templates we found available on Google.
We developed a persona profile template that includes the below:
- Summary of the role
- Responsibilities
- Goals
- Challenges
- Relevant asset types
- Information resources
- Similar titles to consider
- Who this persona reports into
1237 Views
Top Product Marketing Mentors
Morgan Joel
Intuit Head of Product Marketing, QuickBooks Live
Nisha Srinivasan
Sr. Product Marketing Manager
Stevan Colovic
Sharebird Product
Claudia Michon
Automation Anywhere Senior Vice President, Product & Solutions Marketing
Surabhi Jayal
Sharebird Marketing Associate
Kelly Farrell
Intercom Product Marketing Manager
Claire Drumond
Atlassian Sr. Director, Head of Product Marketing, Jira and Jira suite
Meg Murphy
IBM CMO, IBM Systems
Natalie Louie
ICONIQ Capital Product & Content Marketing
Harsha Kalapala
AlertMedia Vice President Product Marketing
Related Questions
What frameworks do you have to help my team move away from writing about features and instead write about customer value? What are some messaging courses you would recommend?How often should a fairly mature product re-assess its messaging?At what point do you consider competitive information in your messaging?What are the different ways of testing the customer profiles and messaging for each profile?My CEO is always saying we are selling a commodity. How do you create messaging and positioning around something that is considered undifferentiated?