What are the top industry skills a junior PMM should be honing in order to level up to a PMM?
1 Answer
My junior PMMs have so much energy and enthusiasm but sometimes they miss the bigger picture. Thus, I would recommend honing in on:
- Clear and concise communication
- Strategic thinking and GTM planning
- Being thorough - what impact does X have on Y
I’ve noticed that junior PMMs usually get outbound marketing roles and believe that’s a great way to get used to how we communicate product launches, digital marketing and customer marketing.
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