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Can you differentiate between a Product Marketing Manager and Senior PMM?

1 Answer
Julien Sauvage
Clari VP, Brand, Content and Product MarketingNovember 29

I typically assess my Product Marketers' impact and seniority based on a few dimensions. Some of them are function agnostic, others are pmm specific, like:

  • Positioning & Messaging

  • Presentation & Communication Skills

  • Cross-Functional Partnership

  • Launch & Execution

  • Research & Data

Main difference between a mgr and sr mgr to me is the ability to think more holistically, find issues or challenges that apply to a broader scope, outside of their core function, and find solutions that also will help more broadly.

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