Question Page

What are some key attributes that an experienced PMM has or needs to get to SPMM?

Marcus Hartwig
Marcus Hartwig
Vectra AI Director of Product MarketingSeptember 1

As you move towards a more senior role, you'll find yourself working on multiple projects and launches at once. One of the most critical skills here will be prioritizing, getting you and your team organized and managing reasonable expectations for all stakeholders - basically taking a more strategic approach than focusing on individual tasks. 

...Read More
468 Views
Melinda Chung
Melinda Chung
ex-VP Marketing at VSCO; ex-Dir at PMM Adobe; Founder at Product Marketing Bootcamp | Formerly Adobe, GoDaddy, VSCO, 3x startupsJanuary 13

The key differences in Sr PMMs and PMMs come down to ownership, self-sufficiency and complexity.

As a Sr PMM, you will be expected to self-sufficiently drive projects on your own without significant guidance from your manager. You will also be expected to be able to lead and own more complex initiatives than as a PMM and to work amongst more ambiguity to figure situations out. You are influencing at higher levels, not just contributing and taking orders.

...Read More
1109 Views
Top Product Marketing Mentors
Morgan Joel
Morgan Joel
Intuit Head of Product Marketing, QuickBooks Live
Nisha Srinivasan
Nisha Srinivasan
Sr. Product Marketing Manager
Stevan Colovic
Stevan Colovic
Sharebird Product
Claudia Michon
Claudia Michon
Automation Anywhere Senior Vice President, Product & Solutions Marketing
Surabhi Jayal
Surabhi Jayal
Sharebird Marketing Associate
Kelly Farrell
Kelly Farrell
Intercom Product Marketing Manager
Claire Drumond
Claire Drumond
Atlassian Sr. Director, Head of Product Marketing, Jira and Jira suite
Meg Murphy
Meg Murphy
IBM CMO, IBM Systems
Natalie Louie
Natalie Louie
ICONIQ Capital Product & Content Marketing
Harsha Kalapala
Harsha Kalapala
AlertMedia Vice President Product Marketing