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How does the importance of a product vision change from 0-1 products to a growing product to a very mature product?

Jacqueline Porter
GitLab Director of Product ManagementMay 17

Both product lifecycles require a strong long-term vision in order to effectively motivate the team and attract users. Without a strong vision, the 0 to 1 product would not be able to focus on goals/exit criteria for launch while the mature product would get stuck in a routine problem-solving approach with the existing base.

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